Hybrid exploration – The rheingoldArena®
Using the Arena to track the Unconscious 2.0.rheingoldArena®, the new rheingold exploration method, creates a focus-group scenario that…
rheingoldSprint®:digital - economical - direct
NEW: The rheingoldSprint® – ideal research tools in times of #socialdistancing. Fast, pragmatic, cost-effective.Building on existing…
Generation Z - TikTok: Hot or not?
Why TikTok is so exciting for the young Especially The Gen Z loves TikTok. More than 5 million users already use the app in Germany, and 1…
Generation Z - New Kids on the Job
The great hope for the next generation In the labour market, too, everyone is looking forward to Generation Z. It is celebrated as a…